EU Agri-Food Promotion Policy Implementation

Summary

This report reviews EU agri-food promotion policies, recommending increased funding for multi-country programs and simplified access for small businesses to boost global competitiveness.
10 22.04.2026
Other
economy
agri-foodstuffs
public administration
business and competition
agriculture, forestry and fisheries

Key points

  • Increasing financial support for multi-country programs to encourage cooperation between different Member States.
  • Simplifying administrative and bureaucratic procedures to ensure small and medium-sized enterprises can access public funding more easily.
  • Introducing mechanisms that allow funds to be redirected between different food sectors to respond to market changes or geopolitical instability.
  • Strengthening the competitiveness of European products in international markets through targeted communication and modern marketing tools.
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